Hotel booking statistics show a large, expanding travel marketplace. In 2024, Booking Holdings recorded 1.1 billion room nights and $166 billion in gross travel bookings, while Expedia Group recorded 383.9 million room nights and $110.921 billion in full-year gross bookings. Hotel companies also reported higher room demand, revenue per available room (RevPAR), and substantial development pipelines.
Table of contents
- Global booking-platform scale
- Booking Holdings booking volume
- Expedia Group hotel and lodging activity
- Major hotel-company footprints
- RevPAR and hotel operating performance
- Hotel construction and development pipelines
Global booking-platform scale
Booking Holdings’ factsheet describes a travel marketplace with broad geographic and language coverage. The company operated in more than 220 countries and territories and supported more than 40 languages. Its factsheet listed more than 31 million accommodations and travel listings, including about 4 million properties in its network.
The Booking.com portion of that network accounted for about 29 million listings, including about 3.5 million alternative accommodations. These figures describe listings and network scale rather than completed stays, so they should not be read as a count of hotels or as a measure of occupied rooms.
Hilton’s investor-relations materials show a different type of scale: a branded hotel system. Hilton had 27 brands, more than 9,100 properties, over 1.3 million rooms, and operations in 143 countries and territories. A property count measures locations, while a room count measures lodging capacity; the two indicators are useful together when comparing hotel-company footprints.
The following figures summarize the main platform and hotel-company scale indicators supplied by the named sources.
| Company or platform | Measure | Reported figure | Measurement period or date |
|---|---|---|---|
| Booking Holdings | Accommodation and travel listings | 31M+ | Booking Holdings factsheet |
| Booking Holdings | Properties in network | About 4M | Booking Holdings factsheet |
| Booking.com | Listings | About 29M | Booking Holdings factsheet |
| Booking.com | Alternative accommodations | About 3.5M | Booking Holdings factsheet |
| Hilton | Properties | 9,100+ | Hilton investor relations |
| Hilton | Rooms | 1.3M+ | Hilton investor relations |
| Marriott | Worldwide rooms | 1.7M+ | Year-end 2024 |
Booking Holdings booking volume
Booking Holdings booked 1.1 billion room nights in 2024, according to the Booking Holdings factsheet. The same source reported $166 billion in gross travel bookings. Room nights increased 9% year over year, and gross travel bookings increased 10% year over year. These are full-year 2024 measures, and the year-over-year changes compare them with the preceding year.
The factsheet also reported adjusted EBITDA of more than $8 billion in 2024. Diluted earnings per share were $172.69, up 47% year over year. EBITDA and diluted EPS are financial performance measures, not booking-volume measures, so they provide context about company results rather than a direct estimate of hotel demand.
Booking Holdings’ fourth-quarter results show stronger year-over-year growth than the full-year figures in several reported measures. In Q4 2024, the company booked 261 million room nights and posted $37.2 billion in gross bookings. Q4 revenue was $5.5 billion, and adjusted EBITDA was $1.8 billion.
According to the Booking Holdings Q4 2024 earnings release, Q4 room nights grew 13% year over year. Gross bookings grew 17% year over year, or 18% in constant currency. Revenue grew 14% year over year, or 15% in constant currency. The constant-currency figures are separate presentations that remove the stated currency effect; they should not be combined with the reported-dollar growth rates.
Taken together, the annual and quarterly figures indicate the scale of a major online travel marketplace and the difference between full-year growth and a single quarter’s growth rate. They do not identify where individual room nights occurred, which destinations generated them, or what share belonged to Central Vietnam.
Expedia Group hotel and lodging activity
Expedia Group booked 383.9 million room nights in full-year 2024. Its full-year gross bookings were $110.921 billion, and full-year revenue was $13.691 billion, according to Expedia Group Q4 2024 results.
In Q4 2024, Expedia Group booked 86.4 million room nights and reported $24.422 billion in gross bookings. Quarterly revenue was $3.184 billion. Expedia Group reported that Q4 lodging gross bookings grew 12% year over year and that hotel bookings grew 14% year over year.
The Q4 lodging and hotel percentages are related but distinct measures. Lodging gross bookings describe the value of lodging transactions, while hotel bookings describe the company’s reported hotel-booking growth rate. Neither figure is a hotel occupancy rate, and neither one establishes the average length of stay.
Expedia Group’s Q3 2024 gross bookings were $27.5 billion, based on Expedia Group Q3 2024 results. Because the supplied figure is a quarterly gross-bookings value without a corresponding room-night figure in this dataset, it is best used as a standalone quarterly scale indicator rather than as a basis for an unsupported average booking value.
Major hotel-company footprints
The hotel-company figures show how large branded lodging systems can become, even though they measure properties and rooms rather than online transactions. Hilton reported more than 9,100 properties and over 1.3 million rooms across 27 brands and 143 countries and territories.
Marriott reported more than 1.7 million rooms worldwide after net rooms grew 6.8% in 2024. The company added more than 123,000 gross rooms during 2024. Its year-end 2024 development pipeline contained 3,766 properties and more than 577,000 rooms.
Marriott’s pipeline also included 175 properties with roughly 29,000 rooms approved for development and 1,381 properties with more than 229,000 rooms under construction at year-end 2024. The company said 55% of year-end 2024 pipeline rooms were in international markets.
These indicators should be interpreted carefully. Gross room additions describe rooms added before the effects of removals or other changes, while net room growth reflects the resulting change in the system. A development pipeline is planned or progressing capacity, not the number of rooms already open and available for booking.
RevPAR and hotel operating performance
RevPAR, or revenue per available room, helps describe hotel operating performance. It combines room revenue with available room capacity, but it is not the same as a booking count. Hilton’s Q3 2024 system-wide comparable RevPAR increased 1.4% year over year. In the same quarter, Hilton opened 531 hotels, totaling 36,600 rooms, and recorded 33,600 net room additions.
Hilton’s Q2 2024 system-wide comparable RevPAR increased 3.5% year over year. Hilton opened 165 hotels totaling 22,400 rooms and recorded 18,000 net room additions in that quarter.
Hilton’s Q1 2024 system-wide comparable RevPAR increased 2.0% year over year. The company approved 29,800 new rooms for development in Q1, and its development pipeline reached a record 472,300 rooms as of March 31, 2024. Hilton said that pipeline represented 10% growth from March 31, 2023.
Marriott reported a 5.0% worldwide RevPAR increase in Q4 2024. Its Q4 RevPAR increased 4.1% in the United States and Canada and 7.2% in international markets. For full-year 2024, Marriott’s global RevPAR rose 4.3%.
| Operating indicator | Reported change | Period | Source label |
|---|---|---|---|
| Hilton comparable system-wide RevPAR | +1.4% year over year | Q3 2024 | Hilton Q3 2024 earnings release |
| Hilton comparable system-wide RevPAR | +3.5% year over year | Q2 2024 | Hilton Q2 2024 earnings release |
| Hilton comparable system-wide RevPAR | +2.0% year over year | Q1 2024 | Hilton Q1 2024 earnings release |
| Marriott worldwide RevPAR | +5.0% | Q4 2024 | Marriott Q4 2024 results |
| Marriott U.S. & Canada RevPAR | +4.1% | Q4 2024 | Marriott Q4 2024 results |
| Marriott international RevPAR | +7.2% | Q4 2024 | Marriott Q4 2024 results |
| Marriott global RevPAR | +4.3% | Full-year 2024 | Marriott Q4 2024 results |
Hotel construction and development pipelines
Hilton’s development pipeline reached 492,400 rooms in 3,525 hotels as of September 30, 2024. Of those pipeline rooms, 235,400 were under construction. Hilton also reported 280,700 pipeline rooms outside the United States at that date.
The earlier Hilton pipeline snapshot reached 490,600 rooms as of June 30, 2024. Comparing the June and September figures describes the reported pipeline totals at those dates, but it does not establish how many rooms were newly approved, completed, removed, or transferred between categories.
Marriott’s year-end 2024 pipeline totaled more than 577,000 rooms across 3,766 properties. More than 229,000 rooms were under construction across 1,381 properties, and roughly 29,000 rooms across 175 properties were approved for development. The company said 55% of pipeline rooms were in international markets.
For travelers researching Central Vietnam, these global statistics are useful as market context rather than as a local supply forecast. The figures cover Booking Holdings, Expedia Group, Hilton, and Marriott at worldwide or company-system level. They do not provide a quantified room-night total, occupancy rate, RevPAR figure, or hotel pipeline specifically for Central Vietnam.