The Republic of Korea ranked first in terms of number of holidaymakers visiting Thua Thien-Hue, making up 26 percent of the total number.
In the reviewed period, the province served a total of 2.78 million visitors. The Hue Relics Preservation Centre alone welcomed 2.4 million visitors, up 18.55 percent from the same period last year.
In September 2017, the provincial Department of Tourism and Traveloka Viet Nam Company signed a Memorandum of Understanding on tourism development, which aims to connect accommodation establishments, airlines and potential customers.
The locality also signed a cooperation agreement with the national flag carrier Vietnam Airlines to promote Hue at domestic and foreign tourism trade fairs as well as increase flights and launch new routes to the imperial city.
In 2017, Thua Thien-Hue province expects to attract over 3 million tourists, of which international visitors will make up 40-45 percent, and raking in more than 3 trillion VND (131 million USD).
Hue, which was the imperial capital of Viet Nam for hundreds of years, is home to five heritages recognised by UNESCO, which are Hue ancient citadel relic complex - a World Cultural Heritage site; Nha Nhac (Hue royal court music) - an intangible cultural heritage item; Nguyen Dynasty’s wood blocks - a documentary heritage item; Nguyen Dynasty’s Chau ban (royal administrative documents) - part of the Asia-Pacific Register of UNESCO’s Memory of the World Programme; and literature on Hue royal architecture - a documentary heritage.
The Hue imperial citadel relic has been ranked second among top seven tourism attractions of Viet Nam in 2017.